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Vital Stuff to Know About Graphic Design

Mayank Kumar Verma
16-Sep-2020
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Vital Stuff to Know About Graphic Design

In this article, we’ll lift the lid on everything you need to know about Graphic design. We’ll start with the definition of design, including graphic and a brief description of Graphic design. Finally, we’ll talk about its types. First, we talk about, what is design? Design help in solving the problem and creating solutions for people. Designing is the process of planning the creation of objects, interactive systems etc. We express our feeling with the help of design. Graphic Designing Company in India always focus on the best quality works.

Now, what is Graphic? A graphic refers to a design or visual image displayed on a variety of surfaces, including canvas, paper, walls, signs, or a computer monitor. We use it to create for entertainment, branding or providing information.

Graphic Design is a presentation of information developed through a creative process for a particular function. With the Graphic design, we create visual communication through typography, imagery, color. Posters, packaging, logo and marketing materials, depending on the nature of business this all created by a graphic designer.

Types of Graphic design:

1. Visual identity graphic design:

Visual identity acts as the face of a brand to communicate those intangible qualities through images, shapes and colors. Designers in visual identity graphic design create assets like logos, typography, color palettes and image libraries that represent a brand's personality and in addition to the standard business cards and memorandum.

2. Marketing & advertising graphic design:

Graphic designing uses a lot in marketing and advertisement, with the help of its company sale its product in the market and the result of any successful advertising is, of course, the sale of the product.

This is some example of marketing graphic design:

Postcards
Magazine
Newspaper ads
Posters
Banners
Infographics
Email marketing templates
PowerPoint presentations
Menus
Social media ads, banners and graphics
Banner and retargeting ads
Images for websites and blogs
Logo Design

3. User interface graphic design

User interface (UI) is a type of graphic design in which a user interacts with a device or application. With the help of UI design, we provide a user-friendly experience. A user interacts with a screen, keywords and mouse but in the context of graphic design. As we know, the mobile industry is growing so fast. Through apps, companies have started delivering their content and services. Professional app designers know how to design an app with an elegant interface, perfect icons, and excellent art.

User interface graphic design example:

Web page design
Theme design
Game interfaces
App design

4. Publication graphic design:

The print was the only medium for providing news and information in the olden days. But in today's digital medium is on the top. Publication designs used for a classic type like books, newspapers, magazines and catalogs. The Graphic designers that specialize in publications work with editors and publishers to create layouts with carefully selected typography and accompanying the artwork, which includes photography, graphics and illustration and publication designers may work as freelancers, as creative agency members or in-house as part of a publishing company. Graphic design expertise needs to understand color management, printing and digital publishing.

5. Packaging graphic design:

There are two roles of packaging, first is to protect the product while storing, distributing and the second one selling and also communicating directly to consumers, which makes it an extremely valuable marketing tool. Every box, bottle and bag, every can, container, or canister is a chance to tell the story of a brand. Designers create the concepts of developing mockups and create the print-ready files for a product. This requires expert knowledge of print processes. Packaging designers have skills problem-solving and in addition to a strong working knowledge of print and industrial design. Graphic Designing Services in India are also providing good Packaging Graphic Design to Customers.

6. Motion graphic design

The motion graphics are graphics that are in motion. In motion graphics design animation, audio, typography, imagery, video and other effects that are used in online media, television and film this all are included.

Motion graphic design is in demand most of the companies use it to display their products and services with short animations for their product sale. Apart from photography the designer also trained in lighting, effects and animation techniques.

Examples of motion graphic design